Earth Day, Energy & Events

Posted by  Anna Green on April 24, 2019

Earth Day is a global event celebrated on April 22nd. More than one billion people in 192 countries take part in a day of civic action. In 2018 the theme of “End Plastic Pollution” focused on a global effort to eliminate single-use plastics. Earth Day 2019, the 49th year, campaigns to “Protect our Species”. The world is facing a mass extinction of species due to climate change, deforestation, habitat loss, trafficking and poaching, unsustainable agriculture, pollution and pesticides.

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Topics: News

Easter Venue Hunt

Posted by  Alice Taylor on April 18, 2019

Introducing you to our Easter Venue Hunt – over the last two weeks we have been posting a photo a day from a venue we work in.

If you haven’t had a chance to take part, all you need to do is guess the venue, matching the photos with the following unique London locations:

Saatchi Gallery
Somerset House
Royal Horticultural Halls
Design Museum
Battersea Arts Centre
Science Museum
Tower Bridge
Museum of London Docklands
Odeon Leicester Square

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Topics: News

An Iconic Cinema Experience

Posted by  Anna Green on April 11, 2019

Broadsword are proud to announce a new partnership with one of the world's most famous cinemas, the ODEON Leicester Square, which reopened at the end of last year, following a multi-million-pound redesign and  full refurbishment. Home of star-studded Hollywood premieres and situated in London's West End, the art deco-style cinema is one of the most famous venues in the world and offers an iconic and glamorous location for receptions, conferences, award ceremonies and parties.

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Topics: News

Expanding our horizons

Posted by  Anna Green on March 26, 2019

We wanted to drop you an update as 2019 has certainly started with high profile happenings and a series of flagship events.

We were proud to work alongside two new clients. Kimberly-Clark invited 400 sales colleagues to London for three days. We worked with TW Creative and transformed the conference space at Twickenham Stadium with a main plenary room and interactive product stands in the breakout space. The second, a financial company based in London, took over the Langham Hotel for two days. We created a main space (with 19m wide x 4m high LED wall!) and 18 concurrent breakout rooms, as well as rebranding much of the hotel and providing wayfinding to four floors. We additionally managed and produced content for an interactive event app, which linked into our badging solution. 

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Topics: News

International Women's Day

Posted by  Alice Taylor on March 8, 2019

The Event Production industry remains largely a male domain with a lack of women at a very senior level. The gender imbalance is challenging for women entering with a lack of female role models and mentors who they can discuss opportunities and progression with.

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Meet the Producers

Posted by  Anna Green on February 21, 2019

There are many unique skills and talents under the Event House roof. Broadsword are very proud of their people and the #OneTeam approach.

In a bid to shift things into more of an ‘open plan’ format, team members John Telfer and Simon Baines are taking on new Producer roles within our Event Team, and trailblazing a different approach to Broadsword’s project management. They will be responsible for taking events from initial brief through to delivery, sitting at the heart of a project and pulling together all the necessary resources to produce a brilliant show.

Here’s their take on their next step.

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Topics: News, Industry Insights

Vivid Venues & The Victorians

Posted by  Anna Green on February 14, 2019

Prince Albert was the driving force behind a great display of the Victorian belief in progress, the Great Exhibition of 1851. The idea of international exhibitions was then quite new, and Albert had to overcome quite a lot of opposition, some of it extremely silly. The exhibition building was an enormous glass hall – the Crystal Palace – in Hyde Park. Inside were machinery and manufacturers from Britain, the Empire and other countries.

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Topics: Industry Insights

Kicking Off 2019

Posted by  Anna Green on January 29, 2019

Tasked to stage the start of a tremendous year for a global corporate, Broadsword rose to the challenge of producing a bold and inspiring three day Annual Sales Kickoff event in Philadelphia for 600 delegates from around the world.

The aim of our design was to create an arena style layout, which encircled and encompassed everyone involved, creating a modern business environment and keeping the elements of open discussion and participation foremost. The feeling of being 'in the round' unified participants.

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Our why

Posted by  Martin Walton on January 21, 2019

If you look at any great company, they know their ‘Why’. Apple, Microsoft, Virgin - they all know why they do what they do, and that vision drives what they do and how they do it.

Apple’s Think Different, Microsoft’s ‘a computer on every desk in every home’, and Virgin’s Changing Business for Good.

So we started to wonder - why do we do what we do?

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Topics: News